why start webcasting? 

Not too long ago, a friend approached me whose aunt had just recently passed away. He was unable to travel to the funeral service due to his work schedule, but was comforted to hear that the technology existed to broadcast the funeral service LIVE on the internet. At his request, we contacted the funeral home that was caring for his aunt and informed them of the family’s desire to webcast the service. Unfortunately, this funeral home was not willing to open their minds to today’s technology. The family was very upset by the incident, my friend was unable to participate in his aunt’s life celebration, and their family will be taking their future business elsewhere.
Webcasting, despite all of the recent hype in the funeral industry, is not a new technology. Over the last few years it has been quickly gaining traction among funeral homes and is now to the point where family members are beginning to request it. It is important for you as a funeral director to embrace these new technologies. In the March 2009 edition of the Director Magazine, John D. Reed, NFDA President, said the following, “There is no doubt that with today’s technology, even the smallest funeral homes can be more competitive and cost-effective and offer the families they serve a wider range of products and services…imagine how much you could increase your bottom line by taking a bold step and incorporating inexpensive technology into your business operations.”

Benefits of Offering Webcasting to Your Families:
~Become more competitive by offering a wider range of services.
~Increase your bottom line.
~Drive traffic to your website.
~Include those who are unable to attend the funeral.
~Add rich content to your obituaries (in the form of video webcasts) to increase the time spent on your website.
~Keep your firm up-to-date with the ever-changing funeral market.

There are several funeral home webcasting providers out there. FuneralRecording.com an industry leader in webcasting and recording solutions, has been working with funeral homes since 2001. Combined, their management team has over 40 years of experience in audio/video recording. Their clients have experienced much success by implementing these simple technologies, and have increased their share of the market by being more innovative than competing funeral homes.

Benefits of Working with FuneralRecording.com
~No Setup Fees
~No Long Term Commitments
~Easy to Use
~Software Developed in Adobe Flash to Ensure Compatibility with Viewers
~Extremely Competitive Pricing
~All Broadcasts Easily Embed Directly into the Funeral Home Website
~Flexible Enough to Work with each Funeral Home Individually to Create the best solution for their Firm.

Webcasting is just one of the technologies being used in the funeral home today to increase profitability and strengthen customer relationships. Don’t sit around and wait for the families you serve to request these technologies before you begin offering them. Families in every town, no matter the size, will accept these types of services when they are correctly presented to them.
-Curtis Funk :: FuneralRecording.com

Click Here to learn more about our webcasting and recording services.